Microsoft Uses Mac Book to Sell the Surface Laptop

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Microsoft has released a new ad for the Surface Laptop 2. And, as is the company’s wont these days, Microsoft take the opportunity to troll Apple. How? By using a guy called Mackenzie Book, whose name can be shortened to Mac. Mac Book, geddit?

Microsoft Trolls Apple With a Guy Called Mackenzie

Those of you of a certain age will remember the Get a Mac ads that ran between 2006 and 2009. They portrayed PC and Mac as humans, with PC being boring and broken, and Mac being cool and capable. It was a great campaign that helped Mac succeed.

Apple has since moved on, talking up the Mac without referencing PCs. However, Microsoft’s ads for its Surface devices openly attack Macs, and its new one is no exception. However, for this one the company employed someone called Mackenzie Book.

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